New survey says Samsung has more customer loyalty than Apple

Customer loyalty is an under-appreciated statistic. The way a company treats its existing customers can make a big difference when it’s time for those customers to buy new devices. Treat them well and they will stick with you, treat them poorly and they’ll ditch you. Apple is always considered to have very high customer loyalty, but a new survey may have proved differently.

SurveyMonkey is a company that tries to define where a brand stands with users. They conducted a survey to gauge customer loyalty from industry leaders. Samsung scored a 35 while Apple scored a 28. Both scores are well above the industry average. Microsoft scored -8 (yeesh). Customer loyalty doesn’t tell the whole story, though.

Customer service satisfaction showed different results. Apple scored 41% satisfaction whereas Samsung was just 25%. These numbers don’t look good for either company. Less than half of your customers being satisfied is not a good thing, especially when the industry benchmark is 75%. Are you satisfied by your Samsung or Apple product? Would you say you’re loyal to either brand?

[via CNET]

Google Voice survey needs your feedback to prioritize new features

We can’t say it enough: we love Google Voice. As Android bloggers with various devices for work and personal use, we’ve had a long love/hate relationship with the service since it first debuted years ago.

In order to help build a better service, the Google Voice team is looking for some feedback on how you use the features in Voice. Posted in the Google Voice help forum, the team has put together a relatively quick, 10-minute survey they say will help them “prioritize new features.” Anyone that’s used Google Voice in any capacity knows how incredibly important this is. Voice needs a lot of work.

Because time is money, just for taking the time to fill it out the survey, you’ll be entered into a raffle where you’ll have the chance to win a — wait for it — Chromecast. We know, it’s not much, but it’s better than nothing. You can find the link to the survey down below but please, Google Voice users only.

[Google Voice user survey]

Google Opinion Rewards survey asks users if they have a “Google monthly movie pass”

A strange question from Google inside their Google Opinion Rewards app is leaving some scratching their heads. During one of Google’s many surveys, they ask users, “Do you have a Google monthly movie pass?” Google+ user Hugo Seijas saw this and quickly posted the above screenshot to his page wondering if he perhaps stumbled upon something. Why is it so weird? Google is essentially asking users if they have a subscription to a service that doesn’t even exist — but why?

Before you read too much into the question, our own Derek Ross remains skeptical. He points out that Google often times plants test questions in Opinion Rewards just to make sure a user is answering honestly and not just tapping any answer in hopes of gaining a reward as quickly as possible. We’ve also seen reports from other users who have been asked if they’ve ever visited fictional places and other planted questions.

Still, this seems different in that it’s so vague. It’s simply not a very good test question to check if someone is paying attention in that a casual Android user could easily mistake this for Netflix running on their “Google phone” or something similar. Now, we’re not saying this is a hint of things to come, but if Google really was planing an actual Google Play Monthly Movie Pass, it certainly would make for some interesting competition. Can’t let Netflix have all the fun, right?

Thanks, Jerry!