T-Mobile’s JUMP! On-Demand lets you upgrade up to 3 times per year

Upgrading once every 2 years wasn’t enough. For some, upgrading yearly isn’t quite enough. And apparently once every 6 months has become a bit too restrictive, as well.

So now T-Mobile’s going a step further. The company has introduced JUMP On-Demand, the first in their string of announcements of improvements for existing Un-Carrier features.

JUMP On-Demand’s big benefit is that customers can upgrade up to 3 times per year, and there are no restrictions on when those upgrades occur. That means you don’t have to wait a minimum of six months, which is great for those who just have to get their hands on every big smartphone that launches in a year.

There are some other key things to keep in mind, too. For starters, the program no longer requires a monthly fee, though this does mean you’ll no longer get insurance for your phone. You can add that insurance back for a lower fee (about monthly) if you so choose.

It’s also worth noting the phone is technically being leased to you and you don’t actually own it unless you pay for the device in full, though this was largely the same way it worked before. Here’s how T-Mobile explains it:

With Jump! On Demand, you make payments on your phone for 18 months. After 18 months, you can simply turn in your phone with nothing more to pay, or upgrade to your next new phone and start a new plan, or make a final payment and keep your phone.

If you keep your phone and make the final payment, the total of your payments will equal the retail price of the phone. In addition, customers can pay off their JUMP! On Demand plan at any time by paying the remaining payments in advance, and keep their phone without penalty.

Sounds good to us. JUMP On-Demand begins June 28th, so there won’t be much of a wait if you’re eager to take advantage. T-Mobile says this is just the first of many “AMPED” announcements that will bring us improvements to all their existing Un-Carrier moves, so stay tuned!